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StoreMinder is a unique MPE (Marketing, Promotion and Efficiency) service that provides the brand owners and retailers an in-depth view of how the retail store is doing – and how to further improve the retail process via efficient marketing and promotions. It focuses on the following:
Point-of-Sale Merchandising Manpower-based Brand Category growth activities Field Audit Field intelligence services at retail stores There are 2 major service components to StoreMinder: Retail Trade Audit This is the primary service of Store minder. It is a manpower-based promotion service using our propriety intelligent data analysis which targets the marketers and suppliers. It provides the following timely and relevant field-audited data on: Implementation of promotions, new products and key initiatives Distribution of Essential (Must Carry) SKUs in focused channels Reach and Presence in random channels Overall field team execution Retailer-Centric & Supplier-Funded Merchandis... [Detailed Introduction] Empty date
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