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MINISO, a Japan-based designer brand, was co-founded by Japanese designer Mr. Miyake Junya and Chinese young entrepreneur Mr. Ye Guofo in Tokyo, Japan, with the former serving as chief designer. MINISO is the promoter of global "intelligent consumer products". MINISO entered the Chinese market in September 2013, to comprehensively come into the market of intelligent consumer products in China. Established in Japan in 2013, MINISO, actively explores the international market and has opened 3000 stores in less than four years.MINISO establishes a new type of intelligent experience stores, which has become the main force in the department stores and shopping malls long with catering, fast fashion clothing and entertainment. 80% of the design is from Japan, Korea, Sweden, Denmark, Singapore, Malaysia and China etc., pursuing high quality and intelligent technology. [Detailed Introduction]
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