Jr. Digital Strategy Manager

Responsibilities:

A. Digital Media Strategy

Map out an effective strategy for digital media that will aid in building Personal Collection’s corporate image and brand visibility.Create a digital customer journey using all digital touchpoints of PC and create a conversion strategy.

B. Digital Media Optimization

Tap/build on viral platforms that will widen awareness of the company and its products.Prepare and manage the content of agreed-upon digital media and monitor traffic.Submit regular status reports, analyses, and recommendations.

C. Optimization of Website and Social Media fan pages

Maximize usage of social media in building corporate and product awareness.Prepare social media content for promotions of corporate and dealer activities, events, and other relevant announcements.Track, manage and increase the traffic of social network sites and provide regular status reports.Optimize website for search.Conduct Search Engine Marketing campaigns.

D. Research

Do on-ground and online research on new trends in digital media and provide regular updates.Conduct research as the need arises using digital media and manage the content, tabulation, and analyses of the same.

Qualifications:

Graduate of a 4-year Communications, Advertising, Marketing, Digital Media, or related courseWork Experience in digital media and digital strategy is a mustComputer proficiency is a mustKnowledge in graphic and content software a plusCan handle Google AnalyticsCan handle meta Business Suite and Business Manager accountsCan handle MailChimp/ E-Mail Platform accountsExcellent communication skills, organizational skillsMust be creative, innovative, and a problem solverAttention to detail must exceed average skillsAbility to prioritize and multitask