Digital Marketing Specialist (SEM) | WFH | Night Shift

Responsibilities:Plan, develop, and implement SEM recommendations and strategiesTracking, reporting, and analyzing PPC analytics and campaignsIdentify problems and deficiency and implement solutions in a timely mannerSuggest improvements for proactive and reactive optimizationsStay up to date with the latest SEM and digital marketing trends and best practicesOptimize copy and landing pages for SEM campaignsPerform paid keyword discovery, expansion and optimizationFollow communication procedures, guidelines and policiesMeet KPI standards of the assigned Line of BusinessHandle complaints and provide appropriate solutions and alternatives within time limits, follow up to ensure solutionsPerform other duties which may be required by management from time to timeQualifications:At least 3 months experience in managing PPC campaigns across Google and BingUp-to-date with latest trends and best practices in search engine marketingExperience in using Google AdWordsHas an active Google Adwords/ Microsoft Bing Ads certificationStrong analytical skillsAvailability to work on graveyard shiftExcellent written and verbal communication skillsExcellent interpersonal skillsPossess a forward thinking positive and “can do” attitudeAmenable to work in Night Shift and in Alabang once work in office resumes.