Responsibilities:
● Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
● Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
● Set up and optimize company pages within each platform to increase the visibility of a company’s social content
● Moderate all user-generated content in line with the moderation policy for each community
● Create editorial calendar schedules
● Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Qualifications:
● Proven working experience in social media marketing or as a Social Media Specialist or equivalent
● Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
● Demonstrable social networking experience and social analytics tools knowledge
● Adequate knowledge of graphic design and SEO
● Knowledge of online marketing and good understanding of major marketing channels
● Positive attitude, detail and customer oriented with good multitasking and organizational ability
● Fluency in English
● BS in Communications, Marketing, Business, New Media or Public Relations.
● Willing to be assigned at España, Manila.