Help grow sales pipeline through targeted account research, lead generation strategies and digital selling. Optimize outbound marketing campaigns and lead generation conversions through utilization of tools like linkedIn Navigator, HubSpot, Zoominfo and Hootsuite. Strive to reach new audiences and potential customers by keeping up to date on vertical trends, exploring channel and tool alternatives, and making recommendations to optimize the digital strategy.
The ideal candidate should be ambitious, self-motivated, detail oriented, organized, and friendly with high energy, a willingness to learn and be creative.
The key duties are:
Identify high potential prospects and transition qualified leads to sales organization for further follow upLeverage Social Marketing Messaging Campaigns in order to establish initial “connects” and followers. On a daily basis, track prospects - identify decision makers, timelines, hot-buttons, and specific qualifications and enter data accurately and consistently into Salesforce.Qualifications:
Experience with linkedIn Navigator and Salesforce (Zoominfo, Hootsuite a plus)Bachelor's degree preferredSocial Marketing experience and strong English writing skillsDesirable:
Critical thinking related to estimating a prospect's interest level in the company's solutionProficient in MS Word, Excel, OutlookExcellent communication and interpersonal skillsAbility to manage time effectivelySelf-starter and goal orientedAble to work in an entrepreneurial environmentHigh energy, positive attitudeSitel is an equal opportunity employer and value diversity and inclusion at our organization. We do not discriminate on the basis of race/origin, religion, color, gender, sexual orientation, age, marital status, veteran status or disability status.