Area：Metro Manila (NCR) Pasig
Industry Category：Sales / Marketing
Position：Marketing / Business Dev
Department：
Number Of Recruits：several
Nature Of Work：Full Time
Gender Requirements：Male
Marriage Requirement：No marital status restrictions
Education Level： College Diploma
Work Experience：No work experience restrictions
Age：Above 18 years old
Salary Package：Negotiable
The Consumer Engagement Field Manager is responsible to lead the development, finalization, and execution of engagement strategies and action plans for implementation in the assigned region, critically evaluating the presence of the desired adult (21+) nicotine user audience, the mix of engagement activities, and the network of POS partners to deliver against portfolio objectives within the allocated marketing expense.
As Consumer Engagement Field Manager, you will report to The Consumer Engagement Director and be expected to:
Analyze network of partner POS to ensure alignment with company strategies and action plans whilst ensuring compliance with the law and local regulations. Analyze portfolio performance, identify current and emerging trends, and formulate suitable strategies to encourage trial and adoption among the desired adult (21+) nicotine user audience. Assess impact of branded P/TPOSMs and ensure alignment with agreed visibility objectives whilst ensuring compliance with the law and local regulations. Analyze activation performance across Non-Traditional/Novel Trade POS, identify current and emerging trends, and develop strategies and action plans to optimize activation resources whilst ensuring compliance with the law and local regulations. Collaborate with internal (Activation, Brand, Sales) and external (POS, Agencies) groups to meet regional distribution, merchandising, and activation objectives and targets. Achieve regional coverage, visibility, and activation targets. Offer feedback and insights to contribute in the development of adult (21+) nicotine user engagement initiatives and POS programs. Develop direct and second-level reports across relevant company dimensionsThe successful candidate needs to be:
A people person with excellent interpersonal and communication skills, able to foster positive working relationship with contacts, able to motivate, influence and sell their ideas to othersWho are we looking for?
University degree holder, with a highly preferred degree in Business, Marketing, Advertising, Communications or equivalentHas at least 3-5 years work experience preferably in FMCG companies Must know how to drive and have a valid driving license Tech- savvy