Email Marketing Manager | Permanent WFH Opportunity

WHAT WE OFFER:✔ Great Place to Work-Certified Company✔ Premium HMO✔ Holistic employee experience✔ Rewards and incentives✔ Monthly engagement activities✔ Career advancement opportunities✔ Paid referral program✔ Permanent Work-From-Home Setupabout the Client:Founded in 2018 by Wemimo Abbey and Samir Goel, Esusu was built to include everyone on the journey from financial identity and stability toward financial wellness that leads to wealth building.In the U.S., credit is your lifeline to the financial system. To date, 45M+ Americans lack credit scores, and millions more are marginalized due to their background, race, and zip code.Their mission is to dismantle barriers to housing for working families. They believe housing is a fundamental right, and we envision a world without delinquency, housing evictions, and ultimately, homelessness.Job Summary:They are looking for an energetic and creative Email Marketing Manager who will be responsible for accelerating Esusu's B2C platforms with the goal of driving adoption, loyalty or thought leadership. Working closely with the Director of Marketing and Sr Manager of Operations to scale Esusu’s onboarding communications via email, newsletter, events, and more. If you’re looking for a balanced team with a mission-driven culture and the opportunity to develop as a professional, this might be the job for you.Responsibilities:Own resident onboarding and communication throughout the entire lifecycle with EsusuImplement and scale onboarding, activation, and retention campaigns to drive key company KPIsPartner with cross-functional partners ( Engineering, Product, Marketing operations, Account Managers, etc) to develop processes, and systems to scale delivery of comms to renters.Track and analyze high-impact campaigns which inform and improve the overall awareness of Esusu’s resident portfolio of products.Partner with Account Managers to strategically manage and deliver renter comms to key accounts.Develop and scale the onboarding process to better service our customers and address segment-specific needs.Develop reporting framework to track and showcase the effectiveness of marketing campaigns.Requirements:Core competencies we are hiring for:Email Design: - Experience writing copy, developing email campaigns, and managing the deployment of emails at scale.Collaborative - Strong team player, able to take and incorporate creative direction to elevate output.Execution & Autonomy - Able to own and manage multiple tasks in a deadline-driven environment.Strategy and creativity - Experienced working strategically and creatively to drive adoption and engage audiences.Above and beyond:Strong organizational, time-management, and problem-solving skillsExperience working with a variety of stakeholders ( Sales, Account Management, Product etc )Experience using Braze (or other email marketing tools), Google Analytics Content Management Systems, and reporting tools like Mixpanel, etc.Experience with HTML, CSS, or Liquid tags.Excellent communication, analytical, and forecasting skills.Experience using key tools i.e. Slack, Asana, Jira, Confluence, Excel or Google Sheets, Google Drive, etc.Certification (nice to have but not necessary)Facebook Certified Community ManagerMust have Fiber Optic internet with at least 25 Mbps bandwidthMust have a backup desktop or laptop with the latest OSMust be able to work from 12 AM to 9 AM