The Marketing Manager designs, develops, implements, and monitors advertising and marketing strategies/initiatives that increase customer traffic and sales based on comprehensive marketing research and understanding of the mall’s customer base. They use creativity in building interest in consumers by employing marketing techniques through various types of media. These are but not limited to the mall’s events and advertising campaigns; implementation of system-wide requirements for promotions, activations and management activities; and sponsorships.
Educational Requirements:
Candidates must have a Bachelor’s degree in Marketing, Advertising, Business Administration, Communication Arts or any 4-year related course.Experience Requirements:
5 years of relevant work experience in a Marketing function exhaustively covering brand management, project management, advertising, promotion, market research, media, marketing communications, events management, and retail marketing;Work Location:
The candidate must be willing to be assigned in SM City Valenzuela, SM City San Fernando Downtown, SM City North EDSA, SM By the Bay, S Maison, SM City San Lazaro, SM City Dasmariñas, SM City Santa Rosa, SM City Sorsogon, SM City Bacolod, SM City Iloilo, SM City Baguio, SM City Tuguegarao, or SM Megacenter Cabanatuan