JOB SUMMARY:
A copywriter is responsible for conceptualizing and writing engaging, clear and concise copy for different materials on ATL, BTL and online channels. He or she will work with a creative team to develop creative solutions for client briefs. Some of the output that he or she is responsible for include copy for concept boards, manifestos, scripts for TVCs and online videos, and headlines and captions for social content. He or she will also be tasked to present ideas to clients.
SKILLS REQUIRED:
Must be proactive in coming up with brave, disruptive ideas
Must be versatile; can write short and effective copy for different brands
Must be proficient in English and Filipino
Must be knowledgeable in digital executions
Must be disciplined; knows how to manage time well
Must have good presentation and communication skills
Must have the initiative and the drive to lead and be accountable
for certain accounts
WORK EXP:
5-6 years experience as copywriter in a creative agency