Responsibilities:
Assist the manager in digital marketing development and execution of campaigns that drive pipeline lead generation in order to meet targets across all customer segments and through all stages of the buyers’ journey: from awareness, acquisition and adoption.Design digital campaigns and promotions to drive an increase in registrations for new customers, market awareness and higher retention rates.Optimise all digital marketing activities to drive awareness, lead generation, and ultimately push for co
nversions on various digital platforms to meet set growth objectives and KPIs. e
valuate and track key success metrics across digital marketing channels.Assist the manager on end-to-end implementation and handle day-to-day operations to ensure digital marketing campaigns are delivered on time in collaboration with internal and external stakeholders including but not limited to SEO campaigns, paid digital ads, PPC campaigns, email marketing, and social media management. Test, analyse and scale experiments to improve key metrics across.Report the effectiveness of digital marketing campaigns and identify potential opportunities for improvement via trend analysis and able to work closely with product, sales and partnership to develop and determine which co
ntent assets are produced and promoted to whom, when, and at what cadence to target specific buying personas.Assist the manager in performing all aspects of product marketing including but not limited to product positioning, promotions, content, competitive analysis, industry analyst engagement, field enablement, etc.Working closely with Regio
nal team, ba
sed in Malaysia.
Requirements:
Possess a Degree in Marketing or its equivalent.At least 3 years of relevant experience in B2B digital marketing, preferably in technology industry.Good verbal and written English communication skills.Knowledge of other languages would be an advantage.Perso
nality traits - pleasant personality, good attitude, self-motivated, enthusiastic, meticulous, result-oriented, responsible, independent, trustworthy, ethical and team player.Experience in managing and executing digital campaigns included by not limited to SEM/SEO, social media marketing, and email marketing.A proven track record of strong lead generation.
MACROKIOSK, Asia’s leading digital technology company was founded in the year 2000, pioneering digitalisation platform as-a-service. To date, MACROKIOSK is present across 14 countries / regions, supported by a strong team of over 250 multinational employees serving more than 2000 clients in 37 countries spanning 18 industries. People is one of our most valuable assets and we love working in an environment that is fun yet conducive, as it helps us grow as an individual and as a team. We are always on the lookout for like-minded people who share the same passion and values.