Connected, Digital-led media agency
Over the past decade, Connected has built a reputation as one of Australia’s top digital agencies. We work in close partnership, driving digital innovation and growth, with a wonderful list of clients - predominantly well-known Australian brands.
We are a team of 20+ passionate digital marketers with offices in multiple locations and we are now looking to expand our team into the Philipines.
We are a fast-growing agency who are dedicated to helping our clients’ businesses grow. We don’t settle for mediocre – we are experts in our field and we deliver on what we say.
about the role:
The Senior Digital Performance Executive will work alongside the broader team in supporting the Account Executives and Client team across performance-based campaigns. The position will be responsible for paid social set up and management, reporting, ad serving/trafficking as well as being the lead across Programmatic buying and other ad hoc platforms.
We are looking for someone to join our business and be part of our positive and collaborative team environment.
Key Accountabilities
Platform Management:
Implement new creatives across all platforms (Facebook, l
inkedIn, Display Video 360, TikTok) and provide moderation l
inksPost campaign launch quality assurance – ensure new campaigns have launched as scheduled and provide clear notes for quality assurance checklist of campaignsCampaign setup and optimisation suggestions/activationsBlacklist/Whitelist updates for performance or brand safety requirements for programmatic display activityFlag any pacing issues or performance issues to campaign manager.
Ad operations and trafficking:
Generate ad tags and floodlightsTest tags on client site to ensure activity is tracked correctly, clearly docu
ment and communicate any issues
Dashboard reporting quality assurance:
Weekly check and docu
mentation of dashboard reporting, comparing against platforms spends, conversions, targets and other media measurementsProvide client-facing insights into campaign performance.
Overflow tasks. May include but is not limited to:
Provide ad-hoc manual campaign reporting in Excel template if requiredGather creative assets and create clear instructions within the internal salesforce tool for trafficking.
We look for team members who really want to contribute to the overall success of our independent agency and who align to our agency values: PERFORMANCE, ENERGY, INTEGRITY, HEART and UNEXPECTED(NESS).
The Digital Performance Executive we are looking for has:
Degree in Marketing or Communications2-3+ years Facebook Ads Manager experience (setting up and optimising campaigns)Experience working on big complex social media campaignsAbility to learn new technical co
ncepts and systemsHighly solutions-focusedAgile and can multitask and work in a high-pressure enviro
nmentAnalytical and enjoys working with the numbers side of digital marketingTeam PlayerStrong articulation and communication skillsExcellent attention to detail
Experience in the following areas is desirable:
Facebook Ads Manager - Blueprint Buyer CertificateDisplay video 360DoubleClick Campaign Manager 360l
inkedIn Campaign ManagerTikTok Ads ManagerReddit AdsOutbrain AdsDatorama
The successful applicant will enjoy:
A positive and collaborative team enviro
nmentFull training and long-term career developmentAustralian working calendar (hours and public holidays)Annual leave entitlements which increase to a max 5 paid weeks per yearProfessio
nal training and development through one of Australia’s leading private educators
We pride ourselves on being nimble and flexible problem solvers for our clients. We offer this same approach to our team members. We are keen to hear how you might work best in our collaborative and dynamic agency environment.