Sr. Customer Insights Analyst

Industry Category	Sciences	Position	Actuarial / Statistics
Recruitment Department		Number Of Recruits	several
Work Location	All Cities	Nature Of Work	Full Time
Gender Requirements	Male	Marriage Requirement	No marital status restrictions
Education Level	College Diploma	Work Experience	No work experience restrictions
Age Requirement	Above 18 years old	Salary Package	Negotiable
Updated Date	2022-10-01	Valid Until	Long-term validity

The Sr. Customer Insights Analyst will be responsible in managing and executing market research initiatives for GTech and other business units globally focusing on attendee experience, customer preferences and attitudes, industry trends, etc. This position is expected to provide guidance on quantitative and qualitative research, script survey projects, design research methodologies and reports, analyze raw data results and manage end-to-end research projects.AccountabilitiesConduct primary research via surveys, focus groups, interviews, and other relevant methods to support strategic initiatives.Develop, design and implement survey instruments.Design systematic sampling structure and select research participants.Develop, recommend and implement market research plans incorporating both quantitative and qualitative research methods.Communicate research findings to key stakeholders via reports, presentations, dashboards, pulses and other relevant mechanisms.Provide quality assurance and quality control oversight to research processes.Build strong relationships with key stakeholders globally ensuring BU needs and requests are met.Follow a strict code of ethics and protect any confidential information at all times.Execute other special research projects as required. Ad-hoc projects might include briefing external research agencies, supporting the Business Units with research on acquisition targets, or working with the digital team on benchmarking projects.Other Qualifications/Requirements:Must possess at least a Bachelor's/College Degree, any fieldMust have at least 5-6 years of working experience in an agency, client-side research team with hands-on online global experience or related field is required for this positionAny professional data or market research qualification/accreditation is preferred but not required – ISO / MRS / ESOMAR or equivalent.Able to demonstrate a nuanced understanding and experience of the difference between online panel research and other types of online quantitative research.Background on B2B or consumer research

Reed Elsevier is a world leading provider of professional information solutions in the science and medical, legal, risk management, and business to business sectors. We leverage deep customer understanding to deliver demonstrably improved outcomes to our professional customers.We do this by combining content and data with analytics and technology in global platforms, sharing institutional skills, assets and resources across Reed Elsevier.Our customers are using our products every day to advance science, improve medical outcomes, enable better legal decisions, evaluate risk, forge business relationships and gain business insight.