LMA:
STRUCTURE - Create the marketing structure, plans, strategies, and goals for the divisio
nPROCESS - Create the marketing and cross function processesPEOPLE MANAGEMENT - Ensure learning and development opportunities for the members of the division; ensure scorecard, metrics, performance e
valuations, and training opportunities.Includes 3rd party management
P&L:
Budget proposals, return of investment reports
SERVICE DELIVERY: Strategy creation, development, and delivery
MARKETING - Study marketing trends and competitor analysis, identify the 4Ps of Marketing in Q2, and cross function with Customer Experience Director for alignments on messaging. Digital Marketing Management, concepts, ideas, and development. B2B Marketing required. developing strategies and managing marketing campaigns across print, broadcast and o
nline platforms to ensure that products and services meet customers’ expectatio
nBRANDING - Employer Value Proposition and brand credibility building. Creating the overall branding direction of Q2. Carrying out the market research for trends to develop strategies that will manage marketing campaigns across print, media, and o
nline platforms. To manage third party agency for the execution of the proper ideas that are relevant to the company - ensure that the employees reso
nate to the brand.Mo
nITORING AND e
valUATION - Impact assessment and validation (analyzing the success of marketing campaigns and creating reports)ADVERTISING - Supervise advertising, product design and other forms of marketing to have brand co
nsistency to ensure meeting clients and employees expectations and working with colleagues across multiple departments
EVENTS:
Co
nceptualize and lead the team running marketing events for launches, exhibitions, photoshoots, employee engagement activities that support the brandManaging budgets launches, exhibitions and, photo shoots.
COMMUNICATION and PUBLIC RELATIONS
Create a branding guide and bookCreating materials for values manifestoStrategizing activities to be rolled out
OTHER DUTIES & RESPONSIBILITIES
To be part of Excom, ManCom, and Traction MeetingsTo report updates when necessaryTo perform functions and other duties and respo
nsibilities as may be assigned by upper management
Q2 is composed of highly experienced consultants with a vast network of professionals, executives & industry leaders. We believe that recruitment relies on building strong relationships – effectively treating clients and candidates as partners.Solutions founded on QualityWith Quality as the main driver for our service, we are relentless in providing the best and most appropriate solutions for our clients. Our approach has been recognised globally by Investors in People (IIP) since 2006, and just recently Investors in People acclaimed us as the first and only company in the Philippines to achieve back-to-back We Invest in People Platinum– their highest standard of accreditation.