Marketing Services Officer - Digital

As the Marketing Services Officer - Digital, you will be responsible for creating, reviewing and editing content for the company which will be published on the company’s websites and social media pages. You will also be responsible for researching the key SEO terms and implementing them in the content to gain maximum exposure. Moreover, the Marketing Services Officer is expected to work simultaneously with the marketing team to maintain consistency between marketing campaigns and content published. 

Job Responsibilities

Creating content which will catch maximum customer interestWriting and reviewing content for websites, social media pages and public communicationsOptimize Search Engine Optimization driven content and increase the site trafficCollaborating with the marketing team to decide the brand taglines, logo and other promotional materialMeasuring and monitoring company website and social media traffic statisticsBrainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channelsEnsure that the content is compliant with the copyright and data protection lawsMaintain consistency in content and ensure alignment with the brand history and plansIdentify customers' needs in relation to the company and write content to cater those needsUpdate the website, social media and content pages periodicallyConducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership

Job Requirements:

Candidate must possess at least a Bachelor's/College Degree , Advertising/Media, Marketing or equivalent.At least 2 year(s) of working experience in the related field is required for this position.Excellent writing, proofreading and communication skillsDetail oriented work style with good time management and organizational skillsApplicants must be willing to work in Libis, Quezon City.

Robinsons Retail is the second-largest multi-format retailer in the Philippines. It started out in the retail business in 1980 when it opened its first department store in Metro Manila. Since then, it has expanded into other retail formats: the supermarket business in 1985, the DIY business in 1994, the convenience store and specialty store businesses in 2000 and the drug store business in 2012.With over 30 years of retail experience, it possesses a deep understanding of Philippine consumers and enjoys market leading positions across all its business segments. It operates in six business segments: supermarkets (Robinsons Supermarket and its two subformats: Robinsons Easymart and Robinsons Selections), department stores (Robinsons Department Store), DIY stores (Handyman Do it Best, True Value, True Home by True Value and the big box hardware subformat Robinsons Builders), convenience stores (Ministop), drugstores (South Star Drug and The Generics Pharmacy) and specialty stores (from consumer electronics and appliances retailers Robinsons Appliances and Savers Appliances to toys retailer Toys "R" Us, one price point retailer Daiso Japan, coffee chain Costa Coffee and international fashion brands such as Topshop, Topman and Dorothy Perkins and international cosmetics brands such as Shiseido and Benefit).Robinsons Retail is well-positioned to capture the continuing macroeconomic growth together with the increase in disposable income and consumption in the Philippines, particularly in the middle-income segment, one of its key target markets.