Qualifications
Bachelor’s degree in marketing, communication, or related field
5+ years’ experience in digital marketing and social media
Knowledge of project management and web design best practices Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaignsProven experience in developing marketing plans and campaignsProven experience in designing interactive applications and networking problems (Facebook, Twitter, Youtube, l
inkedIn, etc.)Strong project management, multitasking, and decision-making skills Excellent written and verbal communication skills
Duties and Responsibilities
Build and execute social media strategy through research, benchmarking, messaging, and audience identificatio
nMeasure and report on the performance of marketing campaigns, gain insight and assess against goalsEstablishes and implements short and long range marketing goals, objectives, policies, and procedures for the organization; e
valuates program effectiveness and effects changes required for improvementProduce valuable and engaging co
ntent for our website and blog that attractsWrite, develop, and strategize o
nline co
ntent production and scheduling Assist with crisis management, bad reviews, and negative news communicatio
nsCreate and maintain company social media pages and profilesModerate user-generated co
ntent and messages appropriately, ba
sed on company and community policiesCreate and implement social media marketing plan and editorial calendar Track and analyze analytics reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes Collaborate with other departments to manage company reputation, coordinate promotions, and increase reachDesigns, writes, and oversees the production of printed promotio
nal materials including catalogs, brochures, flyers, and program and media guides; designs layouts and prepares copyProvides support for promotio
nal special events such as open houses, community events, tours, banquets, exhibits, product fair
Q2 is composed of highly experienced consultants with a vast network of professionals, executives & industry leaders. We believe that recruitment relies on building strong relationships – effectively treating clients and candidates as partners.Solutions founded on QualityWith Quality as the main driver for our service, we are relentless in providing the best and most appropriate solutions for our clients. Our approach has been recognised globally by Investors in People (IIP) since 2006, and just recently Investors in People acclaimed us as the first and only company in the Philippines to achieve back-to-back We Invest in People Platinum– their highest standard of accreditation.